- LONG-WEAR ILLUMINATING PRIMER - A clean, silicone-free longwear illuminating primer that grips makeup up to 12 hours, hydrates with hyaluronic acid, and luminizes with light-reflecting pearls for a soft, radiant, golden-hour glow.
- ICONIC 12HR GRIP - Made with the same award-winning grip as Milk Makeup’s best-selling Hydro Grip Primer. This grippy (never sticky!) gel formula is made with all-natural blue agave extract to form an invisible layer that locks on makeup all day.
- SURREAL GLOW - Multi-colored red, yellow, and gold light-reflecting pearls make the formula look like liquid gold. When blended on skin, they meld together to create a warm, radiant, lit-from-within glow that looks like you just got back from vacay.
- SKINCARE SUPERCHARGED - Hyaluronic acid hydrates for plumper-looking skin. Niacinamide helps smooth texture, so makeup goes on evenly. Aloe water and hemp seed extract add moisture. It's also non-comedogenic, 96% natural and safe for all skin types.
- HOW TO USE - Directly after skincare, apply 1-2 pumps of primer on the back of hand. Blend a thin layer on freshly moisturized skin. Let the formula set for 60 seconds to activate grip. Layer foundation or other makeup on top for smooth application.
- WHO WE ARE - Milk Makeup is all about good ingredients with epic payoff. We believe beauty isn’t about how you create your look, it’s what you do in it that matters.
