Tap into your main character era with the newest Daydream collection, where the soft girl aesthetic gets the coveted K-beauty treatment. We’re talking innovative skin-blurring finishes, airy yet high-performing formulas, and K-drama-worthy color play—a dreamy beauty bouquet rooted on our love for all things Korean.
Soft beauty is now in full bloom
Soft blur besties.
Set yourself up for your softest skin finish ever with this complexion-enhancing duo made for all-day dreamy looks. Prep and protect skin with the tone-adapting Soft Blur Primer with SPF 35 PA then smoothen and set with the Soft Blur Powder Foundation, made to deliver brightening, air-like coverage.
This set includes:
*silicone pouch colors may vary depending on stock availability
Oat
1 Primer
1 Powder Oat
1 purple silicone bag
Vanilla
1 Primer
1 Powder Vanilla
1 purple silicone bag
Butterscotch
1 Primer
1 Powder Butterscotch
1 purple silicone bag
Soft Blur Primer With Color Adapt Technology SPF 35
Start soft and finish flawless with this sheer, tone-adapting primer featuring Solaveil™ MicNo® to deliver unrivaled transparent sun protection while prepping skin for makeup. The weightless, velvety formula blurs away the look of pores and blends into any skin tone without a trace, leaving a comfortable, soft-matte finish—the best canvas for all-day dreamy looks.
Your Routine, Uncomplicated:
Blurs and perfects
A thin layer of this velvety formula instantly blurs away the look of pores and minimizes redness, whether worn on bare skin or over makeup.
Made for all skin tones
Solaveil™ MicNo® technology allows this tone-adapting primer to blend seamlessly on any complexion and without any white cast.
Reliable sun protection
It’s your primer and sunscreen in one step, prepping and protecting skin with SPF 35 PA .
Why We Love It:
Just a small amount instantly blurs away everything —from enlarged pores to blemishes—leaving behind a smooth, poreless base.
How To Use:
Blend a pea-sized amount all over the face with your fingertips or a brush. Wear alone, under makeup as a primer, or over makeup to touch up.
Soft Blur Powder Foundation
Soften and perfect the look of skin with this finely-milled powder that goes on like magic beauty dust, instantly absorbing oil, blurring pores, and smoothening skin texture for a soft-focus effect. Infused with niacinamide to brighten the complexion and prevent acne, the buildable formula wears like an airy, cashmere veil, leaving you with soft-looking, even-toned skin.
Your Routine, Uncomplicated:
Blur, mattify, set
The finely-milled powder diffuses quickly to give skin a soft, shine-free finish for up to 16 hours.
Brightening veil
The niacinamide-infused formula delivers a brightening boost while preventing breakouts.
Air-like coverage
Dust it on bare skin to instantly freshen up or over makeup to set and touch up.
Why We Love It:
This powder really feels and looks like my skin but better! It’s like having an airbrush artist in your back pocket.
How To Use:
Using the powder puff, apply a thin layer all over the face or on oily areas to mattify, or on top of your concealer or foundation to set or touch up.
